Kara McGaharan

A person in a blue sweatshirt uses a smartphone. Colorful digital icons representing various online apps and social media functions, such as shopping, email, and messaging, appear above the phone.

Marketing Strategy

Want to Connect with Your Audience? Use Multichannel Marketing.

by Kara McGaharan, Director, Program Strategy

Businessman holding tablet displaying holographic financial charts, ROI metrics, and investment growth data visualizations.

General Marketing

Marketing ROI: How to Track Performance and Results

by Kara McGaharan, Director, Program Strategy

A person in business attire uses a stylus and tablet, interacting with virtual calendar and project management charts showing schedules and timelines.

General Marketing

Marketing Strategy

Developing a Content Calendar for Your Business

by Kara McGaharan, Director, Program Strategy

A person wearing glasses and a maroon sweater sits at a wooden table, typing on a laptop. Sunlight shines through large windows behind them, revealing a blurred outdoor garden scene.

Marketing Strategy

Writing Blog Posts That Drive Traffic and Conversions

by Kara McGaharan, Director, Program Strategy

A group of people discuss financial graphs and charts at a table, with a laptop displaying data in the background and documents, pens, and clipboards visible in the foreground.

General Marketing

Marketing Strategy

Outsourced Marketing Success Stories: Designetics

by Kara McGaharan, Director, Program Strategy

A hand holds a glowing digital globe with data icons around it, including graphs, gears, a target, a document, and a magnifying glass, symbolizing technology and global data analysis. City lights are blurred in the background.

General Marketing

Global Marketing: Adapting Your Plan for International Success

by Kara McGaharan, Director, Program Strategy

Advertising and PR

Branding and Design

Relaunching Your Brand

by Kara McGaharan, Director, Program Strategy

Person using a stylus on a tablet with a glowing holographic rocket launch graphic, symbolizing business startup and growth.

General Marketing

7 Best Practices for Marketing a Startup Company

by Kara McGaharan, Director, Program Strategy

Four colleagues in a bright office having an honest, engaged discussion around a table, leaning in attentively.

General Marketing

3 Reasons To Be Transparent with Your Marketing Agency

by Kara McGaharan, Director, Program Strategy

A young man sits at his desk looking overwhelmed, head in hands, with a laptop and coffee cup in front of him.

Marketing Strategy

6 Tips to Reduce Stress at Work

by Kara McGaharan, Director, Program Strategy

Three business professionals reviewing marketing metrics dashboard on a laptop during a collaborative office meeting.

Marketing Strategy

The Basics of Tracking Key Marketing Metrics

by Kara McGaharan, Director, Program Strategy

Business professionals gathered around a conference table during a marketing discovery meeting, with laptops and documents.

General Marketing

The Importance of Discovery

by Kara McGaharan, Director, Program Strategy

Kara McGaharan

Marketing Strategy

Marketing Goals vs. Business Goals: What’s the Difference?

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Marketing Strategy

Want to Connect with Your Audience? Use Multichannel Marketing.

General Marketing

Marketing ROI: How to Track Performance and Results

General Marketing

Marketing Strategy

Developing a Content Calendar for Your Business

Marketing Strategy

Writing Blog Posts That Drive Traffic and Conversions

General Marketing

Marketing Strategy

Outsourced Marketing Success Stories: Designetics

General Marketing

Global Marketing: Adapting Your Plan for International Success

Advertising and PR

Branding and Design

Relaunching Your Brand

General Marketing

7 Best Practices for Marketing a Startup Company

General Marketing

3 Reasons To Be Transparent with Your Marketing Agency

Marketing Strategy

6 Tips to Reduce Stress at Work

Marketing Strategy

The Basics of Tracking Key Marketing Metrics

General Marketing

The Importance of Discovery